![How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School](https://www.wbs.ac.uk/sites/wbs2020/cache/file/A60CD0C4-EF66-073F-0DDA3BC3ACD419EC.jpg)
How a family feud created Adidas and Puma and divided a town for generations | News | Warwick Business School
![In 1924, Adi and Rudolf Dassler started a shoe company in their mother's laundry room. They would one day divide that company into Adidas and Puma. Today, Adidas sells millions of sneakers In 1924, Adi and Rudolf Dassler started a shoe company in their mother's laundry room. They would one day divide that company into Adidas and Puma. Today, Adidas sells millions of sneakers](https://www.mitchelllane.com/cdn/shop/products/9781680206425.jpg?v=1674579181&width=1946)
In 1924, Adi and Rudolf Dassler started a shoe company in their mother's laundry room. They would one day divide that company into Adidas and Puma. Today, Adidas sells millions of sneakers
Qwintry - Did You Know that the makers of Adidas and PUMA are Brothers? Adolf Dassler aka Adi was the founder of the sportswear company Adidas, and the younger brother of Rudolf
![iMake designs ✨️ on X: "1. The owner of Adidas and Puma are brothers, Rudolf Dassler and Adolf Dassler. In 1920s they launched a shoe company together in their mother's laundry room. iMake designs ✨️ on X: "1. The owner of Adidas and Puma are brothers, Rudolf Dassler and Adolf Dassler. In 1920s they launched a shoe company together in their mother's laundry room.](https://pbs.twimg.com/media/EO58uJPX4AsVlBI.jpg)
iMake designs ✨️ on X: "1. The owner of Adidas and Puma are brothers, Rudolf Dassler and Adolf Dassler. In 1920s they launched a shoe company together in their mother's laundry room.
![DYK: The creators of Adidas and Puma were brothers. Adolf Dassler established Adidas, while his elder brother Rudolf Dassler founded Puma. : r/didyouknow DYK: The creators of Adidas and Puma were brothers. Adolf Dassler established Adidas, while his elder brother Rudolf Dassler founded Puma. : r/didyouknow](https://i.redd.it/r6j5c64a9xxb1.jpg)
DYK: The creators of Adidas and Puma were brothers. Adolf Dassler established Adidas, while his elder brother Rudolf Dassler founded Puma. : r/didyouknow
![TIL that Adidas and Puma were the result of two brothers, Adolf & Rudolf Dassler, who created the Dassler Brothers Shoe Factory and had a falling out which caised to split and TIL that Adidas and Puma were the result of two brothers, Adolf & Rudolf Dassler, who created the Dassler Brothers Shoe Factory and had a falling out which caised to split and](https://external-preview.redd.it/z4k9o3ahwp0MjbAiOV4RRbHRS03znkztCRoSoqlM-cc.jpg?auto=webp&s=cc81a17bb1a4c6ceea26392632bd423feab4ccc8)